Do I really need a college advisor?

Not every student does, but many benefit from structured support, expert feedback, and a calm, knowledgeable guide. Advisors help students avoid common mistakes, present their strongest selves, and feel more confident from start to finish.

What is FAFSA and how do I use the Net Price Calculator?

FAFSA (Free Application for Federal Student Aid) determines eligibility for federal financial support. Colleges also offer their own aid, and families can use each school’s Net Price Calculator to estimate costs. We walk parents and students through these tools so financial planning becomes clear and manageable.

Is applying to college really “marketing yourself”?

In many ways, yes, but ethically. Admissions officers want to understand who you are, what you care about, and how you contribute to your communities. Applications are about narrative clarity: making sure your activities, essays, and recommendations work together to tell a thoughtful, consistent story.

When should I start working on my college applications?

Ideally spring of junior year or early summer before senior year. This allows time for:

• Essay brainstorming

• Building a strong college list

• Summer activities

• Recommendation planning

• Early Action/Decision preparation

We work with students at any stage, whether they're starting early or feeling behind.